Creative Producer & Production Manager
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Beauty In A Snap

Beauty In A Snap - Refinery29

A Refinery29 beauty guide and wellness series that focuses on makeup tutorials, skincare routines, personal narratives, as well as pro-tips and beauty basics. As the lead video producer on this series — I exclusively crafted, produced, hosted, and managed the post-production edits on each episode. In addition, I would occasionally act as the talent or host showcasing makeup looks and personal skincare practices. This show was originally created and filmed for Refinery29’s Snapchat Discover channel.

I had the pleasure of casting and working with celebrity stylists, beauty and fashion influencers, as well as doctors and skincare professionals. The show’s immense success on Snapchat inspired and established more of my beauty and wellness video content across the brand’s Facebook, YouTube, and IGTV channels.

The Holiday Hairstyles ft. Celebrity Stylist Kristin Ess video received high KPIs on Refinery29’s Snapchat Discover platform. Due to its success rate, it was repurposed for Facebook, YouTube, and on site.

Click below to watch a selection of Beauty In A Snap across Refinery29 channels:

Behind the scenes with Beauty In A Snap: Neon Makeup

Behind the scenes with Beauty In A Snap: Neon Makeup

Behind the scenes with Beauty In A Snap: Primers 101

Behind the scenes with Beauty In A Snap: Primers 101

More videos and references available upon request. See behind the scenes on my Instagram @keekova.